Friday 3 May 2013

McDonald's Profit Warning: Vegan Diet Spikes in UK, Germany, Israel

London Business Blog: McDonald's Shares Warning: Vegan Diet Doubled in UK Israel Romania & Germany

It's now an International trend. People searching for 'vegan diets' and 'vegan recipes' as veganism seems to have hit critical mass in mid 2011 and carried on rock and rolling ever since. In the UK , Israel, Germany and Romania there seems to have been a particular increase in interest in vegan diets as interest rates have doubled according to Google Trends.

Stig Harder from Fashion.net points to Everett Rogers, a professor of rural sociology for an explanation. Diffusion of Innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread through cultures.

Meat Industry Profit Warning: Vegan Diet Doubled in UK & Germany

London Business Blog: McDonald's Shares Warning: Vegan Diet Doubled in UK & Germany

With veganism doubling in the last 2 years in not just the UK but in Germany, Israel, and Romania  it looks like long term futures of meat and dairy could be seriously compromised. Smart money is clearly in Vegan Products proven by Bill Gates' comments in an online presentation on his blog and Twitter's Biz Stone's new venture Beyond Meat

People interested in finding out more should check out http://www.vegfest.co.uk